These day’s most relevant fashion event is about to begin and Cristiano Ronaldo’s CR7 brand will walk down the runway alongside other major brands. The event will be in the 96th Edition of the biannual fair Pitti Uomo in Florence, from 11th to 14th June. This is 2019’s second edition (the first was in January) and Florence will host the biggest names in men's fashion (apparel, accessories and footwear) and, consequently, it will also welcome the industry of manufacturers, buyers and influencers. The Portuguese names confirmed so far are the Portuguese, + 351, Dielmar, Ideal & CCo, La Paz, Le.Mo.Ke, Mano Studio, Portuguese Flannel and Cristiano Ronaldo’s CR7. In this spring/summer edition, a tribute to the memory of Karl Lagerfeld will be paid, the guest country will be China (the previous one was Portugal) and the theme is The Pitti Special Click. Along with fashion, Art will be highlighted, with the exhibition Romanzo breve di Moda Maschile, curated by Oliver Saillard, which may be seen at the Fashion Museum in Florence from 12th June to 29th September, and will tell the story of three decades of men’s fashion, since 1989.